At some point, even if you’re “Kinda Creative” like us, there comes the time to produce something tangible.
As Steve Jobs said in 1983, “Real artists ship”.
Here is where our pragmatic and practical sides come to the fore. We know that all of the time we spend creating is wasted if we can’t bring to our clients solutions, assets, tools, and processes that are deployed in the service of their business. So, even though we love dwelling in the creative space, we revel in that moment when we shift gears and deliver something!
The “deliverables” are the beginning, not the end.
The delivery is really the start of something, not the end. That is why we prefer to work with our clients over a period of time that includes measuring the impact of “the deliverables”, analyzing what worked, and planning what’s next with our clients.
We’re not just “outside contractors”.